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ORA joins Diversified Group in Metro New York

Diversified Group, a premier representative of high-quality lighting and controls across Eastern Pennsylvania, Delaware, New Jersey, and metro New York, and O’Blaney Rinker Associates, recently rebranded ORA Lighting and Controls, a leading architectural lighting representative serving metro New York and North Jersey, are excited to announce that ORA will join Diversified Group, helping both to expand its product offering and service capabilities to their local design and construction community. More

Sam Powers Joins Specification Sales Team

ORA is pleased to welcome Sam Powers to our Specification Sales team. Sam graduated from Parsons School of Design with a dual masters degree in architecture and lighting design. He built his early career working with some of the most reputable NYC lighting design firms, across a huge range of project types and scales. We are excited to have him on our team! Feel free to contact Sam at 917.945.6891 or email sam@oblaneyrinker.com

ORA Launches Bold New Branding

Over 14 years, O’Blaney Rinker Associates established the benchmark for exemplary service and ingenuity as the region’s premier, independent lighting manufacturer representative agency. The 2024 rebrand not only streamlines the company’s name to ORA, the fresh logo and resource-rich new website are helping shape the future of the sales channel. The ORA brand and business model speak universally to manufacturing partners and clients throughout the design and construction communities.

Originally, the company’s founding members’ names and reputations were critical to launching the agency. But the acronym ORA (pronounced OR-ah) is already standardized in the New York marketplace, a testament to the strong presence of the larger team. The new logo will remind designers of the strengths and support that ORA brings to the marketplace. More

All Lumens with Dave Wallace

Dave Wallace, Operations Manager at ORA, interviews D.J. Ziobro from Dado Lighting to discuss the new Fineline 58. This recessed lighting features a depth of 2 sheets of drywall with internal wire harness and magnetic mounting of LED panels that prevent feed point shadows (common with tape light). It’s an easy install and replacement through front, and flexible lens available up to 100 ft long to eliminate butt joints. Flanges can be added as needed to mount mid-field or along and edge in drywall or grid ceilings. More

Axolight Launches Salina Collection

Axolight recently launched the Salina pendant lamp created from a square of fabric folded in the corners by four pinces giving it a concave shape. The fabric is one moment tense, one moment free in a balance of straight lines and curves that make it move, a play of shadows and light that paint it like a watercolor.

The suspension lamps of the Salina collection can be used indoors, in spaces with a high degree of humidity (such as bathrooms or SPA) and outdoors such as porches, loggias, terraces, gardens. The Salina is equipped with dim to warm technology. Interested? Visit Axolight to Learn More

Reach New Heights with Lindsley Lighting Reed Surface Mount XL–Lengths up to 100"

Lindsley Lighting’s Reed Surface Mount XL gives you the option of creating EXTRA LONG lengths up to 100″! Choose the standard base with a knife edge flange that blends into ceilings or a mudring that creates a clean flangeless look. With the 1300 lumen Xicato LED module, the Reed Surface Mount XL can provide great illumination and great design. Create custom sizes from 25” to 100”.

This fixture easily mounts to a standard j-box and the body comes in classic matte finishes as well as satin and gloss powder coat colors. 14 finishes to choose from. Custom colors available. Add an HLO drop lens if you want some extra sparkle.

Visit Lindsley Lighting to see all options!

LRC Lighting Resources

Lighting for Health and Energy Savings in Schools and Hospitals

The Lighting Research Center (LRC) at Rensselaer Polytechnic Institute has published new guidance documents for designing circadian-effective lighting in K-12 classrooms and hospital patient rooms while avoiding increased energy use.

The primary aim of the publications is to offer guidance for achieving effective, healthy lighting solutions in both applications while limiting increased energy use to the greatest extent possible. ACCESS DOCUMENTS HERE

O'Blaney Rinker Is Proud to Support the Following Organizations